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An ominously stormy sky, skyscrapers, choppers flying in the air and a topless man watching all this standing behind a window - this is the first look of the much awaited film "Dhoom 3". It's dramatic and makes you curious. Although the face is not visible, the man in the poster looks like Aamir Khan giving a glimpse of his well-toned body, something which audiences appreciated in his 2008 hit "Ghajini". He is seen wearing a pair of trousers and has teamed it up with a hat. The film is scheduled for a Christmas release, an auspicious time for Aamir's films, and the poster's tag line proclaims: "This year will end with a Dhoom". The 48-year-old is playing an antagonist in "Dhoom 3", the third instalment in the franchise that started in 2004 with John Abraham playing the villain. Hrithik Roshan played the negative role in "Dhoom 2". It is reportedly said that Aamir has used a lot of acrobatic skills to pull off heists in the Vijay Krishna Acharya directed action thriller that also features Katrina Kaif as his love interest. Abhishek Bachchan once again returns to play a cop, chasing the super villain with Uday Chopra as his sidekick.
'Dhoom 3' my toughest role so far: Aamir
Aamir Khan, who has played a variety of roles in his 25-year-old career, says "Dhoom 3" is his toughest role so far. In the last couple of years, the 48-year-old star gave hits in the form of "Taare Zameen Par", "Ghajini" and "3 Idiots" and his role in each of them was as different as chalk to cheese. But he said: "I think 'Dhoom 3' is my toughest role so far. I have never played anything like this before." "Every film is challenging, but this was a tough role. I had a great time working in the film," Aamir told reporters Wednesday at the trailer launch of the film. In terms of preparation, the actor had to workout a lot for "Dhoom 3". "I am playing a gymnast in the film. I also went for circus training for the film. There was a lot of hard work for the film. I followed a strict diet." The actor plays a negative role in director Vijay Krishna Acharya's sleek and stylish thriller -- but says not to compare it with the typical villain of the big screen. "I liked the story and I was amazed after reading the script. I am not playing a typical Hindi cinema villain in 'Dhoom 3'. I don't want people to feel I am playing a villain," said Aamir. Abhishek Bachchan, his co-star in the film, was also present at the event. "'Dhoom 3' is much more edgier. I wouldn't call Aamir villain of the film," said Abhishek who featured in the earlier two parts of "Dhoom" that started in 2004. Also featuring Katrina Kaif and Uday Chopra, the film will come out Dec 20.
Dhoom 3 creating 'dhoom' with merchandise
Mobile game, barbie dolls, fashion accessories, notebooks, cards and more - Bollywood stars Aamir Khan and Katrina Kaif Tuesday came together to launch an extensive range of official merchandise and technology products related to their forthcoming action adventure "Dhoom 3". Aamir, who plays Sahir - The Clown Thief, and Katrina, who essays Aaliya - The Acrobat Diva in the film, launched the broad array of products Tuesday at the Yash Raj Films (YRF) Studios here. The "Dhoom 3" licensing programme is supported by Yash Raj Films Licensing (YRFL). There are over 200 varieties of products and 20 partners with a combined penetration at more than 20,000 retail touch points and with a price range of Rs.69 to Rs.9,000, said a statement. The film's collaboration with ICE X Electronics has resulted in an innovative range of electronic gadgets inspired by the movie. Its tie-up with toy manufacturing company Mattel will treat fans with a limited-edition 'Barbie Collector Dolls' of Aamir and Katrina, that capture their looks and styles from the movie, and more interesting offerings. "Dhoom 3" also has a mobile game courtesy 99 Games, while the film's association with BollyXpress has put a bit of excitement into greeting cards, gift wrapping papers and calendars. There is also a special consumer and trade promotion for Gulf Pride 4T Plus Bike Oils, and a superior grip "Dhoom 3" limited edition CEAT Tyres. Orosilber is a line on fashion accessories of men, inspired by designs featured in the movie. There are pendants, rings, wallets, bracelets, dog tags, belts, key chains, tie pins, cufflinks and more. As part of Collectabillia's "Dhoom 3" product line, get your hands on a range of fashion bags, sling bags, hats, USB sticks, hat magnets, caps, bandanas and other accessories. For those who want to drive in 'Dhoom' style, automobile graphics manufacturer Classic Stripes is offering a line of hot "Dhoom 3" bike decals. "Dhoom 3" also has a tie-up with Nightingale for diaries and notebooks that feature graphics based on the movie, while a range of Bombay Dyeing offerings will satiate those looking to spice up bedrooms and bathrooms with a "Dhoom 3" branded bed linens, cushions and bath linens. Aamir and Katrina also joined in to annouce the film's association with Diva'ni for colorful and trendy clown-themed scarves. Archies is developing an exclusive range of the movie-inspired paper stationery products, while Steelbird is making helmets for bikers. There are also playing cards from Parksons, and Vox Pop Clothing's "Dhoom 3" t-shirts.
Dhoom 3 pulls together Rs.69.58 crore
Aamir Khan-starrer big-budget action thriller "Dhoom 3" has collected Rs.69.58 crore -- which includes earnings from Tamil and Telugu versions -- in two days of its release, an official statement here said. Directed by Vijay Krishna Acharya, the third instalment of Yash Raj Films' popular "Dhoom" franchise came out Friday and opened to mixed reviews. But it seems the box office collection is satisfactory. On Friday, the well-packaged enrapturing drama clinched a total of Rs.36.22 crore at the box office, while on Saturday the earnings were recorded to be Rs.33.36 crore. Abhishek Bachchan and Uday Chopra, who have been constant in the cast since “Dhoom”, reprised their roles of cop and sidekick, respectively. Katrina Kaif added glamour to the film that boasts beautifully designed sequences.
Dhoom 3 races for Rs.300 crore mark
The makers of "Dhoom:3" have found the pot of gold with the fast-paced action thriller. The Hindi box office business of the Aamir Khan-starrer has reached Rs.211 crore and, looking at its pace, trade pundits predict it will soon cross the benchmark set by Shah Rukh Khan-starrer "Chennai Express", which became the biggest grosser by earning Rs.216 crore. Also starring Katrina Kaif, Abhishek Bachchan and Uday Chopra, "Dhoom:3" came out on Dec 20 on around 4,000 screens in the country. Estimated to be made on a budget of about Rs.100 crore, the film has been produced by Yash Raj Films. Rajesh Thadani of Multimedia Combines said: "'Dhoom:3' has collected around Rs.211 crore only in Hindi all over India. In other languages, the film has collected around Rs.10 crore." The overseas collection of director Vijay Krishna Acharya's offering is also overwhelming. "As far as overseas collection is concerned, the film has almost collected around Rs.100 crore, so in totality 'Dhoom: 3' has collected over Rs.300 crore, which is terrific in nine days," Thadani said. If "Dhoom:3", the third successful film in the "Dhoom" franchise, maintains its collection, then it will break the record of "Chennai Express", according to Sanjay Ghai of Mukta Arts. "Today is the ninth day and 'Dhoom:3' has collected Rs.211 crore, which is outstanding and it was the same with 'Chennai Express'. And if the film maintains (the collection), then tomorrow (Monday) it will break the 'Chennai Express' record," he said. "I am confident it will cross Rs.300 crore in India, provided the film doesn't show any dip in the collection," he added. Thadani too predicts the same. "I see the film anywhere in the range of Rs.250 to Rs.300 crore as it's doing exceptionally well."
Dhoom 3 crosses Rs.250 crore
After becoming the first movie to make the fastest Rs.100 crore in just three days of its release, Aamir Khan-starrer "Dhoom 3" has created another history by minting Rs.252.70 crore at the domestic box office within two weeks, including earnings from the Tamil and Telugu versions. Directed by Vijay Krishna Acharya, the movie, which came out Dec 20, was released in about 4,000 screens. Also featuring Katrina Kaif, Abhishek Bachchan and Uday Chopra, "Dhoom: 3" was made on an approx budget of Rs.100 crore. Trade analyst Taran Adarsh took to microblogging website Twitter to share the news. "'Dhoom: 3' week 2 - Total Hindi: Rs.240.78 crore, Tamil and Telugu: Rs.11.92 crore. Grand total: Rs.252.70 crore," Adarsh tweeted Thursday. The movie earned Rs.36.22 crore on the first day. It was followed by Rs.33.36 crore and Rs.38.09 on the second and third day respectively. In the first week itself trade pundits predicted that the movie will gross Rs.250 crore in the first two weeks. The third instalment of Yash Raj Films' popular "Dhoom" franchise, "Dhoom: 3" saw Abhishek and Uday reprise their roles as Jai Dixit and Ali. Aamir was seen in a double role as Sahir and Samar, while Katrina played a female acrobat, Aaliya.