1996 Jayambu Nischyambu ra
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Comedian Srinivara Reddy is once again playing a male lead's role after the Anjali-starrer 'Geethanjali'. In his next, he is cast opposite Poorna of 'Raju Gari Gadi' fame and the movie's name is 'Jayammu Nischayammu Raa', written and directed by deutante director Shiv Raj Kanumuri. It's touted as a "native comedy film". "Set in 2013 in the backdrop of then united Andhra Pradesh, the film tells the story of a common man who moves from his native place of Karimnagar to Kakinada when he joins the government service. The movie interlaces entertainment and emotions. The shoot is wrapped up and the post production is on the verge of its completion", the makers reveal. Shot in Karimnagar, Pochampally, Rajole, Kakinada, Yanam, Bhimili, Vizag, and Hyderabad, the movie is presented by AVS Raju. It has music by Ravichandra. Background Score is by Karthik Rodriguez. Cinematography is by Nagesh Bannel, whereas editing is by 'Editor' Venkat.
'Jayammu Nischayammu Raa' BO figures are wow
'Jayammu Nishchayammu Raa' has turned out to be yet another hit of the month. "As of the end of the first weekend, our film has made a gross of Rs.3.78 crores in India," the makers have informed. “Thanks to quick applause from critics with positive reviews, our film is enjoying a unique hit verdict. Positive word of mouth talk is spread strongly in all areas. Audience are enjoying our desi entertainment centered on sensitive emotions, unadulterated love thoroughly. After taking initial feedback from reviewers, guests attended premier show and patrons at first day shows we slashed 15 minutes runtime and made movie shorter, sweeter," director Shiv Raj Kanumuri has said. "Today (Monday) also collections are promising and we are delighted with sustained flow of audience at theaters. Till Sunday, Jayammu Nishchayammu Raa collected Rs.3.78 crores gross within India (Nizam Rs.1.48 crores, Andhra Rs.1.56 crores, Ceded Rs.54 Lakhs and Rest of India Rs.20 Lakhs). Further revival of revenues is expected in coming days with verbal support from audience,” he has added.
Special previews for Jayammu Nischayammura!
Earlier in the year, a small budget film like Pelli Choopulu managed to secure huge buzz among the common audience with early previews in different cities and by the time the film got a wide release many exhibitors were interested to screen the film and there was a good amount of audience for the movie. This strategy might have proved costly had the producers did not believe they had a winner and even if they believed had the audience did not connect to the movie, it would have backfired for them big time. Now the same strategy is being applied by Jayammu Nischayammura team. The film producers are extremely confident about the film and they believe it is sure shot winner. For a selected group of audience these previews will be conducted on 23rd November, 2 days before the release and the team believes the film will get a lot of positive attention from the audience without a doubt. This is second film of Srinivas Reddy, who aced as a comedian in Telugu Film Industry, as a hero. His first film as a lead actor, Gitanjali played well on his strengths and this time he promised to have taken a few more notches his acting prowess in emotional scenes than just being a comedic actor. Poorna of Avunu fame is playing the leading lady along with Praveen, Krishna Bhavan taking care of the comedy. The movie is touted to be a back to telugu nativity story after a long time and the director, Shiva Raj, is praised to be the next Vamsi and the comedy in the movie is said to be of Jandhyala standards. The teaser and trailers have grabbed the attention of viewers and they never seem to stop so with promotions starting to become more and more aggressive.