S Radhakrishna invested double the market of Nithin on 'A..Aa'. Even the film was promoted on par with any of the big star films. Overall, The cost of production of 'A..Aa' stood at around Rs 40 crore.
After the superb Opening, S Radhakrishna declares he is hopeful that 'A..Aa' would collect not less than a share of Rs 50 crore in the long run.
Not many knew, Makers deliberately didn't screen the theatrical trailer of 'A..Aa' in theatres as they feared it would only increase the expectations. That move helped in keeping the hype under control and played a key factor in 'A..Aa' positive Word-of-Mouth on Day 2.
'A..Aa' is running will packed houses all over the World since Yesterday. First Weekend figures could be huge. By the end of First Week, The revenue generated would be double the market range of Nithin for sure.
