For the first time in the history of Tamil cinema, theatrical rights of 'Superstar' Rajinikanth starrer 'Kuseladu' will be sold in an auction. According to reports, the decision was taken by producer K Balachandar following stiff competition to acquire the rights of the movie. Hence, it is said that an auction would be conducted soon, in which release rights of the movie is expected to be bagged for record prices. The shooting for the movie, directed by P Vasu features Rajinikanth, Pasupathy, Meena and Nayantara. It is a remake of Malayalam hit 'Katha Parayumpol'.