After years of acting in multiple films in all South Indian languages, Nayanthara is a known figure to nearly half of India and soon she would become the face that’s readily recognized by people in the North as well. One of India’s largest direct to home cable operator Tata Sky has hired Nayanthara as their brand ambassador. The upcoming advertisements will be shot by Shoojit Sircar, a popular Bollywood cinematographer. The new deal might make Nayan a favorite among Hindi audiences and it wouldn’t be surprising if she lands Bollywood deals after the ads roll out.