The talent show conducted by Zee Telugu, SaReGaMaPa Voice of 2008 brought to limelight ten new voices and led to Pyramid Saimira ltd and the channel to release a music album with those first ten voices. Famous cine music composers Shri Koti and Shri Radhakrishna helped through their contribution to the project. A popular construction company Vishal Projects Ltd came forward to sponsor the top ten voices since the program became a hit. Nitish Narayan has attained music director status by scoring the music for this album.