Aditya Chopra has been listed among "50 Powerful People of India" for the year 2006, in the latest edition of INDIA TODAY Magazine.
He is one of the youngest people is this list which features some of the biggest luminaries of India, including industrialists, businessmen, sports people and other professionals across various segments.
As Vice-Chairman of Yash Raj Films, Aditya Chopra is the driving force behind all the expansion plans and visions of the company. He remains one of the most charismatic success stories of Indian Cinema and is ingeniously paving the path for Yash Raj Films to be one of the majors in the world.
Following are the excerpts from INDIA TODAY Magazine - Edition: March 20, 2006
HIGH & MIGHTY - 50 POWER PEOPLE 2006
India Inc. icons, media moguls, policy mavens and cultural impresarios. The power of elite 2006 is dominated by the dreamers and doers of a globalize society.
Number 18: ADITYA CHOPRA (Producer)
Because Yash Raj Films (YRF) made Rs. 130 crore at the box office last year from three successive films. Because while Yash Chopra is the public face of the company, his son has quietly powered the company into distribution, audio, home video, and now a Rs 100-crore state-of-the-art air-conditioned studio, where interiors have been designed by wife Payal. Because his "must-watch-every-new-film-in-a-theatre-on-Friday" theory allows him to tap into contemporary culture. Because nothing in his company escapes his eagle eye, from the pictures sent to the media to the font on premiere invites. Because while other filmmakers say give the market what it wants, he says the market should want what he gives. Because he can make, or unmake, Bollywood stars.
Master-of-the-universe move: Has invested in a film development and special projects division which works on scripts by new writers, surprising in an industry which puts wordsmiths at the bottom of the food chain.
Fetish: Never gets photographed or interviewed.