Pushing it's release from late June to August, Naga Chaitanya's "Premam" team confirmed that they are hitting cinemas on August 12th. That sounded like a 50-50 announcement, because Jr NTR's next, Janata Garage directed by Koratala Siva also aimed same date.
Needless to say that Jr NTR's film is bigger, but producer S Radhakrishna of "A..Aa" is right now believing the content of "Premam" so well that he wants to pitch it against Janata Garage. As Trivikram's film got huge applause and minting money at box office, Radhakrishna felt that Premam should be released in August itself to cash on this success spree. Overseas distributors are given a go to lock August 12th and lock horns with NTR.
Featuring Naga Chaitanya, Shruti Haasan, Anupama and Madonna Sebastian in the leads, Premam is produced by Radhakrishna's brother's son Vamsi on Sitara Entertainment.