Director Neelakanta is directing a film Mr. Medhavi with Neelakanta and Genelia in the lead. CC Reddy is the producer of the film. However, sources said that CC Reddy is not producing the film any more. It is heard that CC Reddy wanted the project to wait until August due to personal reasons. Neelakanta is going ahead with the project on his own banner. So the film is officially started on 9th of May on Bluesky Films (Neelakanta's home banner on which he earlier produced Nandanavanam 120 KM). Regular shooting of the film will start from 21st of this month.