There's good news for all Star Movies fans in Mumbai! After a hiatus of almost 5 months, the leading English movie channel will be back on your television sets from Monday, February 2007. Having complied with the High Court ruling, Star Movies' vast film library has been re-certified as 'U' or 'U/A' by CBFC and will continue to showcase the biggest blockbusters.
According to TAM Data C&S 15+ (all India) recorded in the last six months; Star Movies has been the leading channel in the English film genre, despite the fact that it was not present in Mumbai, which contributes an average of 15 per cent each week to the viewing of the English film segment. For the period January 1st- 13th, 2007 Star Movies boosted its share to 49 per cent compared to 41 per cent in the last two weeks of December 2006.
Speaking on this, Mr. Ajay Vidyasagar, Executive Vice President, Star Entertainment India, stated, 'We are happy that Star Movies is back on air in Mumbai. All the titles that will be showcased, have been cleared as per the rules of the High Court. We look forward to entertaining our viewers in the New Year with exciting properties and titles and sustain the excitement, further strengthening our position in the English movie entertainment category.'
Be a part of the Oscar Mania this February, as the countdown to the 79th Annual Academy Awards has begun! All month long, Star Movies will feature movies that have been honored by the Academy of Motion Picture Arts and Sciences in the past, exclusively on Oscar Fever!!! Star Movies also brings to you the live telecast of the grandest award ceremony on your television sets on February 26th. In addition to this, the channel will showcase the exclusive premiere of some of the biggest blockbusters to hit the silver screen like 'The Myth', 'Hotel Rwanda' and 'Proof'.