Rajinikanth has more fan followers in Kerala too and there is no surprise that his movie Kabali has got a marvelous response in the Malayalam speaking state.The Malayalam media too have given much significance for the movie, and now a director has come out with a open question, why the media houses never promote the Malayalam movie like they did for Kabali.In a long facebook post he has stated that there is no problem with the hype for Kabali or other language films, but the issue is about the media who are promoting Kabali to increase their income, but never think about promoting Malayalam films.