Piracy is a weed plaguing the film industry. Although there are various measures to curb these activities, the issue continues to threaten. Last night Remo producer RD Raja of 24 AM studios had tweeted, “As a Policy all our .@24AMSTUDIOS's films will release in overseas market only after release in tamilnadu.1st step 2 stop leaks #Remo will release one day later n OVERSEAS market,d same day 7th October after the first show starts in TAMILNADU.2/2”
We got in touch with the young producer to get the details and this is what he had to say:
“I have been thinking about this for a long time. Whenever we release a film, it should be done uniformly on the same date and at the same time all over the world. When a film is released one day prior it gives rise to illegal CDs, downloads and multiple reviews.
This is my baby step to eradicate piracy. We are going to do some solid steps in this direction. It is basically a collective effort. There is a myth that piracy happens overseas. But I am not concurring with that. But, assuming it is so, I am taking these measures to eliminate that by not releasing the film there first. I am going to have a specific mark in all the prints. I cannot bring a drastic change overnight, but I am going to follow the steps one by one. I am sure some kind of clarity will emerge with this. Of course, follow-ups are also necessary. More than anything there should be a self responsibility and ethics within us”.
We hope that such steps help the industry get over this menace.